Carluccio’s ~ Local Italian Restaurants & Deli
Location
UK
YesMore is the social media agency for Carluccio’s restaurants. Carluccio’s is an Italian-themed chain of restaurants with over 30 locations across the UK. The company has been in business since 1991 and offers a range of classic Italian dishes, as well as a selection of wines and cocktails.
YesMore works with Carluccio’s to create engaging content for their social media channels, as well as to develop and implement a restaurant marketing plan.
The goal of YesMore’s work is to increase brand awareness for Carluccio’s and to drive customers to their restaurants. To do this, YesMore produces creative and attention-grabbing content that highlights the best aspects of Carluccio’s food, atmosphere, and service.
In addition, YesMore has extensive experience in restaurant social media marketing, and we use this knowledge to create targeted campaigns that reach a wide audience of potential customers. Thanks to the work of YesMore, Carluccio’s has seen a significant increase in its social media following, as well as an uptick in restaurant visits.
We were asked to…
Manage Carluccio’s marketing, their social channels & bring the brand to life online.
And so…
Developed a ‘sociable social media’ strategy and restaurant marketing plan including industry-leading community management, content planning and paid social ads.
We achieved…
266% YoY growth in Impressions, 22% YoY growth in Engagements and a 40% YoY increase in Followers on Instagram.
Campaigns For Carluccio’s Restaurants Marketing
Full Service Social Media Strategy & Management
We developed & implemented a 3-year social strategy for Carluccio’s Restaurants across the UK.
- Social Media
- Content Production
- Influencer Management
- Paid Ads
Growing Website Visitors & Email Subscribers
Via a brand collaboration between two of our clients, Aperol Spritz & Carluccio’s, we drove more website visitors and e-mail subscribers.
- Digital Strategy
- Brand Collaboration
- Paid Social
- Content Production
Driving Restaurant Bookings With Influencers & Press Events
We drove ticket sales for the Carluccio’s & Campari’s cocktail masterclass during National Negroni Week.
- Paid Social Media Ads
- Press Event
- Influencer Management
- Content Production